This integration combines Amplitude's analytics with Airship's customer engagement tools into one unified system. Using this integration will allow you to interact with any user segment or cohort via push notifications, in-app messages, and more to advance your app engagement or conversion goals.
It's also possible to send events from Airship to Amplitude if your Airship plan includes real-time data streaming. For more information, visit Airship's documentation center.
The Airship / Amplitude Integration is part of Amplitude Recommend. Only customers who have purchased Amplitude Recommend will be able to schedule daily and hourly syncs.
Set up the integration
To leverage Amplitude behavioral cohorts within Airship:
1. If you are using Amplitude's SDKs, you will need to integrate both the Airship and Amplitude SDKs in your app and follow instructions below to link their key identifiers. If you are using our HTTP API to send server-side events, you can send these key identifiers as user properties via Identify API.
- Amplitude: SDKs and APIs
- Airship: Getting Started Guide
2. In the app code, you will need to link identifiers between two services.
NOTE: The recommended solution is to store your Airship Channel ID as a custom user property in Amplitude, named UAChannelID.
Use this code snippet for iOS:
AMPIdentify *identify = [[AMPIdentify identify] set:@"UAChannelID" value:[UAirship push].channelID]; [[Amplitude instance] identify:identify];
Use this code snippet for Android:
Identify identify = new Identify().set("UAChannelID", UAirship.shared().getPushManager().getChannelId()); Amplitude.getInstance().identify(identify);
Example call for Identify API:
curl --data 'api_key=040062a5d38552315b98302ba4f2f' --data 'identification=[{"user_id":"datamonster@gmail.com", "user_properties":{"UAChannelID":"12345-6789-01234"}}]' https://api.amplitude.com/identify
To confirm this was configured properly, you can look up your test user or device in Amplitude and see the UAChannelID property stored as a User Property at the top of your user profile.
3. Next, you will configure the integration in the Amplitude dashboard. To do so, navigate to Sources and Destinations > Select the Project > Destinations. Click on Airship and a pop-up will appear:
- First, enter your Airship App Key and Airship App Master Secret Key
- Next, configure the mapping correctly in the Amplitude dashboard. We recommend following our standard recommendations and mapping “UAChannelID” to auto channel ID in Airship for the ease of integration. However, you can map user ID, device ID, or any user property on Amplitude to any Airship ID.
Note: Auto Channel maps to the channel ID of the correct platform (Android or iOS) in Airship automatically.
4. Lastly, create a tag group called Amplitude in Airship.
- In Airship, navigate to Settings -> APIs and Integrations and click Tag Groups. Fill in the tag group with the following information like in the image. Most importantly, make sure that the group key is "amplitude".
5. When your app update is deployed, you are ready to go.
Syncing cohorts to Airship
Create a behavioral cohort in Amplitude and ensure that your cohort contains at least 1 user. In the behavioral cohort, click "Sync to..." in the menu and select "Airship". Your Airship dashboard will begin processing this cohort as a new tag under the "Amplitude" tag group.
Once the tag has successfully been processed, compose your message in Airship’s Message Composer, and you’ll find your Amplitude-defined tags in the search bar under the Amplitude tag group; the tags created in Airship will be prefixed with [Amplitude].
Send messages and watch your engagement results in Amplitude and Airship.